Managing Principal Steve Nelson and Principal Andi Cullins presented “Business Development Plans for Lawyers: More Important than Ever”.
As competition in the legal market continues to become more fierce, lawyers at all levels need to be focused on business development activities. An important starting point is a written business development plan. And that applies not only to lawyers joining firms laterally from competitors or from in-house or governmental positions, but to existing partners and associates. In this Briefing, Executive Search Consultants Stephen Nelson and Andi Cullins outline the elements of an effective business plan, and strategies to make that a working document that can be referred to and updated regularly.
Lecture Topics include the importance of a client business focus; how to articulate your unique selling value; goals, both monetary and otherwise; honesty in addressing barriers and hurdles, and possible ways to address them; the importance of social media; time management strategies; and projecting business that’s not already in the pipeline. (Click here to get the free recording online)